Here is the presentation slides and links from the “Give your website some TLC” talk I gave as part of Wellington ICT’s Tech Talks series. The talk was made on 19 July March 2012 at Anvil House, Wellington.
NB: You can find a recording of a similar presentation and a more detailed one on accessibility from earlier this year. See the March 2012 NGO website manager series archive.
A Few Good Web Analytics Tools
by Laura S. Quinn and Kyle Andrei, April, 2011 Idealware
Overcome the Google Analytics Learning Curve in 20 Minutes
by Danny Dover, 26 May 2010, published on the daily seo blog
How-to: Calculate the ROI of Your Online Ads
Brett Meyer, NTEN, 17 May 2011
Rough and ready user testing
The Hey, You! user-test in action
Web site usability testing: recommended procedures
by Rachel McAlpine, circa 2002 or so
Rocket science made easy: the do-it-yourself guide to user testing” book
by Steve Krug, 2009
10 Quick Usability Testing Tips
by Jacob Creech, IntuitiionHQ, May 2011
Questioning visitors – why are you here?
by Stephen Blyth, 26 April 2011
The three greatest survey questions ever asked
by Avinash Kaushik, 10 April 2007
A book that covers it all, Web analytics: an hour a day by Avinash Kaushik
Web Accessibility in Mind (WebAIM.org) resources, training, links
A long, discursive article about many of the tools available for accessibility reviews by Angela Cotter of Electronic Ink
Accease’s Web Accessibility and Usability services, plus also check with the RNZFB about the accessibility services they offer
“How to extend your website’s reach to everyone”, presentation, recording and links from a webinar by Mike Osborne, of AccEase.com on practical website accessibility, 30 July 2012
Analysis Exchange. Get some free web analytics consulting for your organisation. Each organisation matched with an experienced mentor and a willing student. I’ve had help from the Exchange, and here’s what I said about it: “Diving into Google Analytics with the Analysis Exchange”.
My collected web analytics links: http://delicious.com/sablyth/webanalytics
Wave website accessibility evaluation tools, by WebAIM