Here is the presentation, recording and links from my “Give your website some TLC” webinar held on 23 March 2012. This was part of the NGO website manager series one.
Don’t give up if you think the sound interference in first few minutes carries on for the whole session. The problem that caused this was fixed by the time we got to the second slide (of 44).
A Few Good Web Analytics Tools
by Laura S. Quinn and Kyle Andrei, April, 2011 Idealware
Overcome the Google Analytics Learning Curve in 20 Minutes
by Danny Dover, 26 May 2010, published on the daily seo blog
How-to: Calculate the ROI of Your Online Ads
Brett Meyer, NTEN, 17 May 2011
Rough and ready user testing
The Hey, You! user-test in action
Web site usability testing: recommended procedures
by Rachel McAlpine, circa 2002 or so
Rocket science made easy: the do-it-yourself guide to user testing” book
by Steve Krug, 2009
10 Quick Usability Testing Tips
by Jacob Creech, IntuitiionHQ, May 2011
Questioning visitors – why are you here?
by Stephen Blyth, 26 April 2011
The three greatest survey questions ever asked
by Avinash Kaushik, 10 April 2007
A book that covers it all:
Web analytics: an hour a day by Avinash Kaushik
Get some free web analytics consulting for your organisation. Each organisation matched with an experienced mentor and a willing student. I’ve had help from the Exchange, and here’s what I said about it: “Diving into Google Analytics with the Analysis Exchange”.
My collected web analytics links: http://delicious.com/sablyth/webanalytics
This webinar was made possible with invaluable help from:
My wonderfully talented graphic designer and brand advisor Luke, of Vida & Luke Kelly Design fame